Magenta Star
In 2007, the 35-year-old Norwegian company Statoil merged with the oil and gas division of the 102-year-old Norsk Hydro, to form StatoilHydro, an energy and oil company with presence in 40 countries focusing on the production of oil as well as the consumer distribution of oil through various gas stations — with different brand names, some of them still named Statoil — around the world. Today, as it prepares to become a stronger global player, StatoilHydro officially went back to the Statoil name and adopted its new identity designed by Scandinavian Design Group. I emphasized “officially,” because the logo and name changed had actually been announced back in April of this year but the web site had not yet implemented the new logo.” Our new logo, the star, is in