Martha Stewart Circling

What better way to shake off a stint at minimal security prison and the failure of a show that was worse than its Trump-led counterpart than with a new identity? Yes, there are better ways. Truth is, and snarkiness aside, Martha Stewart’s empire seems like it never missed a beat, and this new identity is so in tune with the “Martha Look” that its evolution is as seamless and easy-looking as making squirrel-shaped centerpieces out of cloth napkins.The new identity was designed by long-time MS collaborator Stephen Doyle of Doyle Partners in New York, who has been working with them since 1997. In good MS fashion, the identity is deceptively simple and elegant and anyone that has ever tried to set type in a circle can appreciate the improbability of pulling such a feat with t