Molson Canadian, Now More Canadian

First brewed in 1959 Molson Canadian has never shied away from wearing its Canadian-ness on its sleeve. Whether it be the pseudo rabble-rousing “I am Canadian” ads of the late 1990s, the Molson Mega Keg (an overt play on Canada’s love of oversized monuments along the Trans-Canada Highway), or even the brand name itself. However Canadians have always had a bit of a love hate relationship with brands that speak so directly to the notion of being Canadian. So it’s no surprise that recent examples of Molson Canadian’s overt Canadiana often walk the line between patriotic and palatable by presenting Canadian symbols such as the maple leaf in its logo in a rather caricaturish manner; It’s as if the hyper exaggerated water-and-ice-drenched maple leaf and faux i