New Logo and Identity for Dunham by Beardwood&Co.

(Est. 1885) “Dunham‘s — a Rockport company — story began in 1885 in Brattleboro, Vermont, with 2 brothers, George and Charles Dunham, selling handcrafted boots to outdoor pioneers looking to survive the rigors of New England. At Dunham, we believe 1 pair of boots can and should go anywhere. And we take great pride in offering extended sizes and widths so that even hard-to-fit feet can experience the right fit. Each pair is thoughtfully designed with built-in technologies and waterproof features to provide you with extra stability, support and cushioning.” Old, older, and new logos. Logo. Shoebox (render). Brochure (render). Ads. Cool boot illustration. Website, before and after. That alternate logo on the before… yikes. New web presence.