New Logo and Packaging for Snapple by CBX
(Est. 1980) Snapple is a brand of tea and juice drinks which is owned by Dr Pepper Snapple Group and based in Plano, Texas. The company (and brand), which was originally known as Unadulterated Food Products, was founded in 1972. The Quaker Oats Company bought Snapple for $1.7 billion in 1994.[7] The company ran into problems and sold it to Triarc in 1997 for $300 million. Triarc sold it to Cadbury Schweppes for $1.45 billion in September 2000. It was spun off in May 2008 to its current owners. Today, Snapple produces more than 50 varieties of teas, juice drinks and flavored waters. Old-old packaging. Still the better version. Packaging, before and after. New packaging. When kiwi met strawberry. A video posted by Snapple (@snapple) on Feb 14, 2015 at 12:35pm PST