New Logo for Medium done In-house with PSY/OPS
Launched in 2012, Medium is a publishing platform founded by Twitter co-founder Evan Williams — relevant to mention, as Medium is the opposite of Twitter, encouraging long-form writing. Anyone can publish on Medium and everyone’s posts look the same, there are no themes, no customization, and the only thing that separates one post from another is the quality of the content. Recently, Medium has gotten some mainstream traction, becoming the place where people confess and profess all kinds of things, from how they designed a logo to how Bono is concerned about the planet. To its credit, Medium offers a beautiful interface to work on and an equally pleasant reading experience with large type and no distractions. The next step in its evolution includes a new logo designed in-house