Friday Likes 246
A varied selection of projects and industries this week with work from Chihuahua, Macedonia, and Mexico City. Ubón by Estudio Yeye Ubón is a contemporary bistro serving Thai food with three locations in Kuwait. The identity, designed by Chihuahua, Mexico-based Estudio Yeye is an eccentric combination of things: a thin wordmark that has some interesting non-round proportions and spacing, an extra bold headline typeface, a lovely waterlily illustration, and a range of odd illustrations and icons taken from Buddhist culture. As I was about to write that the identity had a kind of mystical yet casual vibe, I just noticed that on one of their project images that’s what the caption reads. It’s like a serene, trippin’, upscale, punk aesthetic that doesn’t quite make sense