New Logo and Identity for PayPal by fuseproject

Established in 1998 and purchased by eBay in 2002, PayPal is the leading digital payment company in the world with “over 148 million active accounts in 26 currencies and across 193 markets, processing more than 9 million payments daily.” If you’ve spent more than a day online you’ve likely used it to pay someone (like us) or you use it to receive payments — it’s one of the most ubiquitous digital brands today. Yesterday, PayPal announced a new global campaign by Havas Worldwide and introduced a new identity designed by San Francisco, CA-based fuseproject.With the help of award-winning design firm, fuseproject and feedback from people who use our products every day, our new brand identity flexes to fit all screen sizes, from wearables and mobile to the bi