Visualizing the 4G Network

Established in 2010 as the parent company for Orange and T-Mobile, Everything Everywhere is the UK’s largest communications company, providing mobile and fixed-broadband communications services to more than 27 million customers. Yesterday Everything Everywhere — who is making a big push to move the UK into full 4G service — announced it would rebrand as EE, a “superfast customer brand offering 4G mobile services and fixed fibre broadband, and it will open revamped EE-branded stores.” The EE consumer brand will be part of the Everything Everywhere family, along with the Orange and T-Mobile brands. EE plans to introduce 4G across 16 UK cities by the end of 2012, with 98% population coverage planned by the end of 2014. The new identity has been designed by Wolff