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packaging design
A working library of design, type, and visual culture.
74051 references · 35 visual
Collections
Publication
2026This archival book celebrates the bygone eras of the humble crisp packet
Project
2011The Carling Family
Project
2015Studio Minerva co-founder Silas Amos on the cigarette packs that got him hooked
Project
2022Reesaw Studio treads the line between tradition and modernity in its charming packaging designs
Project
2008Milk Matters
Identity
2016Cheers! A round-up of some of our favourite beer branding
Project
2012Stockholm Design Lab create smashing new Ikea food packaging
Identity
2016A tricolour branding and packaging project with exotic fruits from Singapore studio Fable
Project
2013Graphic Design: Broadbase's butter labels will have you yearning for simpler times
Project
2015Good cod! Slick, clever, info-packed designs for fish packaging from S-T
Project
2025Designing with impact: how Pentawards is championing purpose-driven packaging
Project
2013Graphic Design: Lovely new liquorice packaging all the way from Finland
Identity
2025Walk a Thought’s identity for a flavoured syrups brand is sweet and stylish
Project
2013Always and Talenthouse set you an unusual packaging challenge
Project
2021The minefield of marketing yourself as a creative: how to add personality in packaging
Identity
2026New Logo and Packaging for Pirate’s Booty by Pearlfisher
Brand
From Lukas Diemling, OnePlus, and Auge Design
Painting
Art Deco
Project
2013Miscellaneous: Yay! Beautiful examples of American Eggnog packaging
Project
2016Slick, clean and colourful packaging designs for Plus cannabis-infused gum
Project
2014Water bottles shaped like envelopes to fit into your bag. Genius!
Identity
2020Olssøn Barbieri’s design contributions aim to raise further awareness of food production
Project
2022Studio O.OO on “non-traditional” packaging, like a tea box that stacks like a gradient puzzle
Project
2016“Yet another rubbish campaign” by KesselsKramer makes it really hard to throw away trash
Project
2013Graphic Design: DIA give fruit juices their own unique personalities for Bunch
Project
2024Matty Matheson’s new packaging is not retro, it’s 1930s can core
Poster
2026Matchbox label - Stylized Hand - Czechoslovakia (circa 1940s) - MBP1421021803
Project
2010Rachel Thomas: Dairy Milk
Identity
2018TetraPak-Logo DE
Identity
2016Oreo logo 2001
Brand
2014New Logo and Packaging for PUR by Sterling Rice Group
Brand
2019New Logo, Identity, and Packaging for INSA by Brigade
Brand
2021Plain Packaging Plainly Effective
Brand
2016New Packaging for Market Pantry done In-house with Pearlfisher
Brand
2013New Packaging for USPS Priority Mail
Brand
2014New Packaging for PangPang Summer Series by Snask
Brand
2022New Logo and Packaging for Border by B&B Studio
Brand
2018Tropiconcept
Brand
2023New Logo, Identity, and Packaging for Beck's Ice by M – N Associates
Brand
2020New Logo, Identity, and Packaging for E-Cloth by Pearlfisher
Brand
2020New Logo and Packaging for O’Keefe’s
Brand
2015Nestle + YouTube = Confusion
Identity
2020Cast Iron Design’s “sassy and free-spirited” branding for Byte Bars
Brand
2021New Packaging for Absolut by Brand Union Stockholm
Brand
2023New Logos and Packaging for ASDA Own-label Pet Food by STORMBRANDS
Brand
2024New Packaging for Penny Price Packs by Serviceplan
Brand
2022New Logo, Identity, and Packaging for ROOR by Morillas
Brand
2022Friday Likes 416
Brand
2017New Logo, Identity, and Packaging for Polaroid Originals done In-house
Brand
2025New Logo, Packaging, and Identity for Famous Amos
Brand
2008Pepsi Takes the Tropic out of Tropicana
Brand
2022Better for the Earth? Check.
Brand
2023No Crumb Left Behind
Brand
2024New Logo and Packaging for Glad (Hong Kong) by Toby Ng Design
Brand
2023Put your Sprinkling Cap on
Brand
2011Stora Enso Rethinks its Logo
Brand
2021New Logo, Identity, and Packaging for Chandon by MadeThought
Brand
2020Friday Likes 322
Print
1900RCA Radiotron UX-171A Vacuum Tube and Packaging
Brand
2022New Logo and Packaging for La Vie by Everland
Brand
2024New Logo and Packaging for Schick Hydro Silk by JDO
Brand
2021Friday Likes 388
Brand
2021New Logo and Packaging for Smooj by Skidmore Studio
Brand
2026All That and a Bag of Crisps
Brand
2021New Logo, Identity, and Packging for Grab It by Pearlfisher
Brand
2016New Logos and Packaging for Dreyer’s and Edy’s Ice Cream by Sterling Brands
Brand
2023New Logo, Identity, and Packaging for Very Dairy by Shift
Brand
2024New Logo, Identity, and Packaging for Better Butter by Dewhaus and In-house
Brand
2018New Logo and Packaging for King’s Hawaiian by Flood Creative
Project
2026Ey Studio avoided ‘gourmet’ trends for something more authentic to rebrand Italy’s most iconic panettone
Brand
2019New Packaging for Energizer by DDW
Brand
2019Heinz at an Angle
Brand
2023Hector Garrido (1928 – 2020)
Brand
2008The Camel’s New Clothes
Brand
2021Cartonography
Brand
2025New Logo, Packaging, and Identity for Beam by Saint-Urbain
Identity
2021Minimalist design has the maximum effect in United Sodas of America’s branding
Publication
2014Publication: Collector's Edition brings together the best of limited edition packaging design
Brand
2019Reimagining Pepsi
Poster
Incarto della scatola del biscotti alla crema WAMAR stampato dalla tipografia Manzoni
Brand
2016New Logo and Packaging for Badster by Brandient
Project
2022